Comments on: No Left Turn: Green Message in the Center Lane http://green21.org/blog/politics/no-left-turn-the-green-message-in-the-center-lane/ a multiplatform initiative for public television and online media Wed, 28 Dec 2011 14:02:24 -0800 hourly 1 http://wordpress.org/?v=3.1.3 By: Bob Gower http://green21.org/blog/politics/no-left-turn-the-green-message-in-the-center-lane/comment-page-1/#comment-44 Bob Gower Fri, 30 Oct 2009 16:57:52 +0000 http://www.green21.org/?p=1668#comment-44 Great stuff a savings of 20% of net income is a powerful argument for having your company use less energy. But all these examples are still simply "less bad" rather than truly sustainable. What's inspiring about Interface is that they wanted to make their company truly sustainable meaning no "down cycling" meaning that they could completely recycle all materials used with no toxic side effects or loss of quality of the inputs. These are compelling stories and I love that companies are seeing the benefit in slowing down the rate of environmental degradation. Now I'd like to hear some stories of actual sustainable businesses. Great stuff a savings of 20% of net income is a powerful argument for having your company use less energy.

But all these examples are still simply “less bad” rather than truly sustainable. What’s inspiring about Interface is that they wanted to make their company truly sustainable meaning no “down cycling” meaning that they could completely recycle all materials used with no toxic side effects or loss of quality of the inputs.

These are compelling stories and I love that companies are seeing the benefit in slowing down the rate of environmental degradation. Now I’d like to hear some stories of actual sustainable businesses.

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